
Connecting Changemakers
on Gender Mainstreaming
PROJECT
Gender Mainstreaming Design Sprint @ IDEO.orgROLE
Visual design | Concept Development | Workshop FacilitationPROBLEM
The Chroma Collective brings together gender practitioners, experts, and decision-makers from leading donor and financing institutions worldwide. Despite the wealth of knowledge and experience within the network, valuable insights, learnings, and resources were often dispersed across individuals and organizations, making it difficult for members to connect, share expertise, and learn from one another effectively.
BRIEF
We were asked to design and facilitate a sprint exploring how the Chroma Collective could better connect its members and enable the exchange of knowledge, insights, and best practices. The aim was to strengthen collaboration across the network, enabling members to more effectively integrate gender across international development systems and address the gaps, norms, beliefs, and values that contribute to gender inequality.
PROCESS
We workshopped a variety of different concepts. Our first draft concept, ‘Field notes’ explored how different voices on gender from around the world could be showcased on a platform in the form of stories, photography, or answered prompts. The objective was for organisations and companies working in different regions to gain a more nuanced perspective and understanding on current gender topics.
FINAL PROTOTYPE
The platform would feature an array of human stories from around the globe, bite-sized learning infos, best practises, resources, impact tracking and a culture of care.
Our final prototype was GM On-The-Go, an online resource platform where Chroma Members can easily connect and share gender mainstreaming related content.
The platform would feature an array of human stories from around the globe, bite-sized learning infos, best practises, resources, impact tracking and a culture of care.
Content courtesy of IDEO.org