Experience


With a background in human-centered design, design research and storytelling, I have collaborated with diverse teams across sectors including sustainability, healthcare, social entrepreneurship, and future foresight in London, Mumbai, Nairobi, and Germany. I believe that the key to impactful design lies in understanding the people who use it. My approach is rooted in empathy and curiosity, seeking to uncover the underlying needs, motivations, and behaviors of users. By combining qualitative insights with research, I craft compelling, user-centric products, services, and experiences that resonate deeply with people and enhance user satisfaction.  




Services



USER-RESEARCH


In-depth studies to understand user needs, pain points, and behaviours.



USABILITY TESTING


Evaluating products to ensure they are intuitive and meet user expectations.


FUTURING


Road-mapping & planning future scenarios.


SERVICE DESIGN


Creating holistic service experiences that delight users at every touchpoint.


STRATEGY


Developing data-driven strategies to guide product design and development.